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Boogi, Busan City’s Communication Character
Boogi was born during the excitement of the 2002 World Cup and has kept his cheerful spirit through tough times, including battles with various infectious diseases like H1N1, MERS, and COVID-19.
Standing at an impressive 6'7", Boogi is always equipped with smart glasses that help him stay informed, bright dot eyes, a mouth that only speaks the truth, and hands that are always busy. Known for his trendsetting style, he sports custom shoes featuring Dongbaek flowers, a symbol of Busan. Thanks to spending more time at home, his weight has recently increased to 220 pounds.
A native of Busan with a vibrant and outgoing personality, Boogi currently works as an intern at the Busan City New Media Office, where he plays a key role as the city’s communication mascot.
As someone who loves to lend a helping hand, Boogi can’t resist coming to the aid of those in need. However, his short arms sometimes make this challenging, leading to some humorous moments.
Boogi is also an early adopter of new technology, always wearing his red smart glasses, which he uses to access information whenever curiosity strikes.
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